Subscription Monetization
A Success Story
2X
Increase in revenue through subscription monetization
Industry: Business Information System
Service: Zuora Consulting and Subscription Monetization
See how a business information systems provider transformed their business through monetizing their relationships as subscriptions.
The Client
The client is a business information solution provider that discovers industry trends, investments, and news about thousands of public and private companies globally.
The Challenge
The client proposed aggressive growth goals, but didn’t have the means to execute on their desired plans. They needed a platform that paired powerful tools and applications to stay competitive and successful. The client needed a premium model which monetized their relationships as subscriptions.
The Solution
Synthesis built a scalable subscription framework with Zuora’s platform and provided the client with:
- Billing & pricing flexibility
- Salesforce integration & sales flexibility
- Finance functionality
- Scalability